Amélie Laurent
Founder & Creative Director
Parisian nose with a decade at Grasse ateliers before founding the Maison in 2021.
La Maison · People
A small, obsessive group of perfumers, formulators and community builders behind every D'COEUR ritual.
Founder & Creative Director
Parisian nose with a decade at Grasse ateliers before founding the Maison in 2021.
Master Perfumer
Composes every D'COEUR fragrance from his atelier in the South of France.
Head of Formulation
Leads clean, vegan haircare science across all product lines.
Head of Affiliate Community
Builds the Affiliate programme across four countries. Ex-luxury retail leader.
Head of Retail Experience
Designs the boutique retail rituals across the region.
Head of Digital
Runs the commerce platform, the member app and the Affiliate Studio.
Our Affiliate community is how most people start.